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An Introduction to Trade Show Marketing

Posted by Brian Neese on March 07, 2018  /   Posted in Management News

Trade shows used to conjure images of folding chairs and endless booths of salespeople. But now, trade shows involve glitz and glamour as companies invest major resources to creatively showcase their industries’ products and services to attendees. Major trade shows around the globe may feature anything, like performances by famous musicians, innovative multimedia exhibits from

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How Psychology Addresses Research Bias

Posted by Rebecca Bernstein on January 31, 2018  /   Posted in Psychology News

In psychological research, objectivity is the key to accuracy. Unfortunately, bias is unavoidable. Biases are the inclinations, tendencies or opinions of researchers that may skew the results of their work. Because all experiments are designed and carried out by humans, they all contain at least some potential for bias. Solving for this variable, therefore, is

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The State of Human Trafficking in Kentucky

Posted by Rebecca Bernstein on January 25, 2018  /   Posted in Social Work News

Human trafficking is a billion-dollar shadow industry with a presence in the Commonwealth of Kentucky. This crime is defined by the National Human Trafficking Hotline as one “involving the exploitation of someone for the purposes of compelled labor or a commercial sex act through the use of force, fraud or coercion.” Victims are not a

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Business Psychology: Golem Effect vs. Pygmalion Effect

Posted by Rebecca Bernstein on December 14, 2017  /   Posted in Management News

“High achievement always takes place in the framework of high expectations.” —Charles Kettering, American inventor Can managers’ expectations of their employees influence work outcomes? Absolutely. Dubbed the “Golem” and “Pygmalion” effects, these complementary psychological phenomena describe what happens when superiors communicate their feelings about their subordinates’ abilities to achieve. Familiarization with these effects is beneficial

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Brescia Freezes Undergraduate BUonline Tuition Cost Until 2022

Posted by admin on November 16, 2017  /   Posted in Online Education News

Brescia University has announced that the cost of undergraduate tuition for BUonline and online course fees will be frozen for the next 4 years. The current tuition rate of $425 per credit hour and  online course fee of $50 per credit hour will be in effect until Spring 2022. BUonline is the alternative learning environment developed

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